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Industries · Construction and renovation

Real quote requests, not “just ballpark it for me” calls

Your clients check your RBQ licence, compare three quotes and look at your past jobs before they call. The site should answer all of that up front and screen out requests that aren't worth the drive.

Brick facade renovation with scaffolding on a sunny day

The essentials

  • “Licence RBQ:” in plain sight
  • Real jobs, sorted by area
  • A quote form that screens

The context

Montreal, specifically

Clients check the licence

The RBQ encourages the public to look up a contractor's licence in its registry before hiring. A number displayed in the right format, everywhere, saves clients from searching elsewhere and landing on a competitor.

Source: Régie du bâtiment du Québec ↗

Three quotes, in writing

Quebec's Office de la protection du consommateur advises asking three contractors for a written estimate (work, materials, itemized cost, payment terms, dates) and attaching it to the contract. Your form should collect enough to produce a quote that holds up in that comparison.

Source: Office de la protection du consommateur ↗

One permit, one borough

In Montreal, renovation permits come from the borough, and the requirements differ from one to the next (balcony heights, documents to file). The City doesn't issue plumbing or electrical permits; those fall under the RBQ. A client on the Plateau and a client in Anjou don't have quite the same questions.

Source: Ville de Montréal ↗

What usually goes wrong

Where contractor websites usually go wrong

The work happens on site, not at a screen, and it shows. Four problems come up again and again.

  1. No RBQ number, or the wrong format

    Buried in an image, missing the dashes, or only on the truck. The RBQ asks for “Licence RBQ : XXXX-XXXX-XX” on the website and on the company's social media accounts.

  2. Stock-photo kitchens

    A flawless kitchen pulled from the internet convinces nobody in Rosemont. Real jobs, even shot on a phone at the end of the day, are far more reassuring.

  3. The “Contact us” box

    Name, email, message. You call back and find out the job is a dripping tap in Saint-Jérôme. A guided form would save you hours every week.

  4. A site stuck in 2019

    The services changed, the crew changed, maybe the licence picked up a subclass, and the site knows none of it. A site you can update yourself ages more slowly.

The rules that apply

The rules that touch your website

General information, not legal advice. Here's what we build in, and where to check it.

RBQ

RBQ licence on the site and social media

Quebec's Building Act requires contractors to display their licence number as “Licence RBQ : XXXX-XXXX-XX”, including on the company website, business social media accounts, advertising, estimates, contracts and invoices. Displaying the Quebec flag or the RBQ logo is prohibited.

Official source ↗ (www.rbq.gouv.qc.ca)
GCR

New homes: the guarantee plan

Since 2015, any company that builds or sells new residential buildings covered by the mandatory guarantee plan must be accredited by Garantie de construction résidentielle (GCR). If that's you, say so clearly and let clients verify it; if you only do renovations, leave it out.

Official source ↗ (www.rbq.gouv.qc.ca)
Bill 96

Site and quotes in French

Commercial publications, including websites and social media, must be available in French on terms at least as favourable as any other language. A full English version is still allowed, and often useful in NDG or the West Island.

Official source ↗ (oqlf.gouv.qc.ca)
Law 25

Addresses, photos and consent

A quote request holds an address and sometimes photos of the inside of someone's home. Privacy policy, the privacy officer's title and contact details published on the site, separate consent for each purpose, and only the fields you actually need.

Official source ↗ (www.cai.gouv.qc.ca)

General information, not legal advice. Check with the relevant regulator.

What we build

What we build for a contractor

Six pieces designed for someone who updates the site between jobs, not for a marketing department.

Project portfolio

Jobs sorted by type (kitchen, bathroom, extension, roofing, basement) and by area, with before-and-after photos and three lines: the challenge, the timeline, what was done.

Guided quote request

A few steps: type of work, borough or city, timeline, budget range, optional photos. Law 25 consent kept separate. You get an email that's already sorted.

Licence wherever it belongs

Enter the RBQ number once in WordPress and it appears in the footer, the About page and the service pages, always in the right format. Licence subclasses can be listed too.

One page per service

A page for every service you actually offer, in French and English, answering the questions clients ask on the phone. That's what ranks for “bathroom renovation Villeray”.

A clear service area

A map or list of the boroughs and cities you cover. It spares you calls from Saint-Jérôme when you never go past Laval.

Warranties and insurance

A page explaining your warranties, your insurance and, where it applies, your GCR accreditation, in plain terms. Clients read it more closely than you'd think.

Found in your neighbourhood

Local search, job-site edition

Clients search by trade and by area: “roofer Ahuntsic”, “kitchen renovation Verdun”. Your Google Business Profile and the map do a lot of the work, as long as your name, address and phone match everywhere and the site names the areas you really serve, in both languages.

Line Construction

  1. Rosemont–La Petite-Patrie
  2. Ahuntsic-Cartierville
  3. Villeray–Saint-Michel–Parc-Extension
  4. Mercier–Hochelaga-Maisonneuve
  5. Verdun
  6. Notre-Dame-de-Grâce
  7. Laval
  8. Longueuil

Checklist

Before launch

  • “Licence RBQ : XXXX-XXXX-XX” in the footer
  • No RBQ logo, no Quebec flag
  • RBQ number on the company's social accounts
  • Real job photos, with the client's OK
  • Quote form with separate consent
  • Privacy policy and privacy officer published
  • Complete French version, matching English
  • Same service area on the site and on Google
Already have a site? Bill 96 & Law 25 audit We review your current site and give you a prioritized list of what’s missing. Fixed price Compliance details

FAQ

Questions we hear

Another question? Write to us in English or French.

info@webdevelopmentmontreal.ca
Where exactly does my RBQ number need to appear online?

According to the RBQ, on your website and on the company's social media accounts, as well as personal accounts where you advertise your services. We put it in the footer so it's on every page, in the required format.

Can I post photos of my clients' homes?

With their permission, yes. We suggest adding the question to your end-of-job routine, and we keep civic numbers, licence plates and recognizable faces off the site.

Are you legal experts?

No, we're not lawyers. We apply the rules published by the RBQ, the OPC, the OQLF and the CAI as we understand them. For a specific question about your licence or contracts, check with the RBQ, your trade association or a lawyer.

How much does a contractor website cost?

You get a fixed-price written quote based on your pages, languages and project gallery. If you'd also like us to handle your Google profile and area pages, local SEO is quoted as a fixed monthly fee.

I won't have time to update the site during the season.

That's normal, and we plan for it: adding a project takes a few minutes. Otherwise, our maintenance and hosting plan is a fixed monthly fee, and you can send us your photos; we'll tell you up front what's included and what's billed.

Your project

Show your work the way it deserves

Tell us about your company and your services. Fixed-price written quote, a clear timeline and no extras discovered halfway through, which in your line of work is worth something.